by Lorraine Windsor | Nov 15, 2022 | Digital marketing, online marketing
Even before the pandemic, consumers were shifting online. But now, small businesses need a strong online presence in order to have a sustainable future. If you don’t have an e-commerce option, you’re leaving the door wide open for your competitors. ...
by DevSMAdmin | Jul 24, 2022 | content marketing, online marketing
Do you know how to use content marketing to grow your business? If not, you could be missing out on potential customers who are searching for information about products and services just like yours. And in today’s market, if you’re not developing relationships with...
by DevSMAdmin | Jul 7, 2022 | online marketing, Social media for business
Many businesses make the mistake of thinking the key to social media success is to create a viral post. They think this will catapult their brand into the limelight, everyone will buy their product, and the future of their business will be secure. Happy days! Not...
by DevSMAdmin | May 28, 2022 | online marketing, Social media for business, social networking
When it comes to marketing, experts and aficionados commonly claim that content is king. And it is undoubtedly important. But more important even than content, is conversation. Online conversation is undervalued and underrated by many small business owners....
by DevSMAdmin | Jan 13, 2022 | content marketing, online marketing, Social media for business
A well designed, optimised website is a key part of your marketing strategy – but on its own, it won’t attract the right people to your business. And by the “right’ people, we mean the ones who are ready to buy your products or services. There’s so much content on the...
by DevSMAdmin | Nov 1, 2021 | content marketing, eBusiness, email marketing, online marketing, Social media for business, social networking
Love is a waiting game. When I train business owners on how to run their social media accounts, or create good optimised content, or to keep in touch with their customers and prospects by email, one of the first things I say is that it’s about relationships. Sounds...
