by Lorraine Windsor | Aug 10, 2022 | Social Media Marketing
Social media marketing is a method for creating digital branding and attracting. Everyone is doing it, but some small business owners are reluctant to begin. The fear is often around bad feedback. Why would you put yourself out there and risk bad feedback being spread...
by Lorraine Windsor | Jul 7, 2022 | Social Media Marketing
Many businesses make the mistake of thinking the key to social media success is to create a viral post. They think this will catapult their brand into the limelight, everyone will buy their product, and the future of their business will be secure. Happy days! Not...
by Lorraine Windsor | Jun 3, 2022 | Marketing Strategy
Preparing your business for life after lockdown? Chances are you’ve already pivoted your marketing message during the crisis, but now it’s time for another shift as businesses and consumers come out of quarantine and head into yet another new normal. How can you make...
by Lorraine Windsor | May 28, 2022 | Social Media Marketing
When it comes to marketing, experts and aficionados commonly claim that content is king. And it is undoubtedly important. But more important even than content, is conversation. Online conversation is undervalued and underrated by many small business owners....
by Lorraine Windsor | Mar 18, 2022 | LinkedIn
Knowing how to generate leads using social media can be tricky. LinkedIn is a great resource for small businesses wanting to reach out to established business, like businesses and freelancers, but gaining leads can seem like a minefield at first. You have options. You...